Surely, that’s the whole point?
Then why is it, that SO many business owners get it so badly wrong?
Whilst I’m an effective marketer, I’m no marketeer.
What I do know a lot about People, Systems and Processes. And, from what I do know, is that MOST business owners approach marketing COMPLETELY wrong! (Don’t just take my word for it, ask any marketing agency!)
What I’ll share
In this highly interactive, informative and hard-hitting keynote. I dispels the myths as to why the majority of business owners are simply getting the marketing completely wrong and how by understanding the simple principles demonstrated through a multitude of both personal and professional examples you can ensure every £1 spent on every aspect of your marketing becomes a guaranteed R.O.I. (Return on Investment).
I’ll untangle the Marketing web, take a deep look at where business owners are getting it wrong, and share some really easy to implement, practical examples of how to address this NOW to turn marketing into an investment rather than a cost!
I’ll show you up to the minute examples of how to implement my teachings (with no investment what so ever) and STILL get a better R.O.I. than the mindless BOOSTED POSTS so many choose to opt for in the vein hope of a return!
I’ll even share how for four months I became a professional stalker, resulting in winning £176K worth of new business! (and what I did for the other 8 months of the year)
Who is this for?
This is a MUST for both Solopreneurs and Micro Business Owners, who should not spend another penny on their marketing until they understand the 3 lessons shared within this exceptional keynote.
A final word…
Since I first began to deliver this, I’ve never seen more audience members, open books, folder’s notepads, or frantically start typing notes! I’ve even seen a few leave the room before then end, only to return confirming they have STOPPED their P.P.C. Campaign until they have implemented all that I share!
I’ve learnt more in 45 minutes about where I’ve been going wrong within my marketing for the past 10 years than I have from anywhere before. Had I applied this thinking 10 years ago, I’d have saved tens of thousands of pounds and made hundreds of thousands more!” – Micro Business Owner of 15 years
Kimberley Marlor said…
Jay delivered an amazing keynote speech at the Chartered Institute of Management Accountants conference. The whole room listened to a awe inspiring but very humble account which chartered his journey from “Battlefield to Boardroom”. It was a very engaging presentation, humorous but very thought provoking with lots of great nuggets of information on why focus, drive, planning is important, but also the need to continually survey your surrounding and watch out for those curved balls, catch them, learn from them and move on.
I recently attended one of Jay’s highly interactive masterclasses, and was literally blown away with the emotion, connectivity and openness from Jay. I’ve seen many speakers, but non quite as open and honest about their own lives to demonstrate the transformation which unfolds. My colleagues and I really enjoyed the day, got far more than we had envisaged, and are now busy working on applying our learnings for the greater benefit of all.
Debbie Creamer said…
Jay Allen has me in tears, and he had hardly begun
I only wish I’d met and listened to Jay 20 years ago. Within minutes of walking onto stage I knew he had been sent to speak to me! Every word he said resonated SO much with me right now, I was in tears as I realised all the errors I’ve been making within my business! He even stopped and offered me his handkerchief. By the end of the presentation he received an ovation, as EVERYONE in the auditorium recognised how much he had borne his soul as he shared his own harrowing journey to show us how silver linings are in the centre of every grey cloud. – Thank you, thank you, thank you.
Kenneth Leach said…
I loved the definition of what an entrepreneur is, and made me consider if I’m an Entrepreneur or a Business Owner! There was SO much great stuff Jay shared, I’m going to mull on that and not be as concerned about how people perceive me. I thoroughly recommend Jay to anyone looking to SCALE their business.
John Turnbull said…
Just completed the GET BIG or Go Home Masterclass with Jay. “I loved it” – The final UN slide really resonated with me. We are a Social Communications company but I think we need to think bigger on how we impact some of the significant challenges facing the world. – Jay was engaging, very well prepared and willing to provide the help and support, tailoring his content to each person on the course, exceptional.
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