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Motivational and International Keynote Speaker Jay Allen

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You are here: Home / FAQs / What is a Keynote Speech?

What is a Keynote Speech?

1st January 2019 By Jay Allen Leave a Comment

A

What is a Keynote Speech?

According to Wikipedia, a keynote in public speaking is a talk that establishes the main underlying theme.

In corporate or commercial settings, greater importance is attached to the delivery of a keynote speech or keynote address because the keynote establishes the framework for the training that follows.

Duration

Most keynote addresses are 45 minutes to 90 minutes long (although there is no rule limiting it to a certain duration). In a relatively short period of time, the keynote speaker has to establish rapport, educate, entertain the audience, and leave them wanting more.

A keynote is also meant to inspire the attendees to want to be at the event and stay there from start to finish. It should also give them a “Call to Action” to want to learn, interact, and bring home tools from the event that can improve sales, overcome negativity, or help them do their everyday duties better.

Depth

The keynote speaker must know their subject inside and out, and be able to offer insights or possible actions that are easy to understand and hard to forget. This is often accomplished with humour, personal stories, or unusual accomplishments.

Most attendees are looking for a “black belt” in a subject from the keynote speaker, someone that’s been there and done it, rather than simply read up and recited it!  They should be able to incorporate your event theme, terminology and have a working knowledge of the work they perform and the challenges and obstacles they face.

Jay Allen – Opening Keynote

As your opening keynote, I take the time to research the audience.  That I am relevant, fun, and energising. That energy is then carried on by the other participants throughout the rest of the conference.

From the moment I enter stage, I get the audience engaged, they are ready to hear my message and any message to follow. I emotionally charge the audience on the premise: “They will not remember what you did or said, they remember how you make them feel.”

You can count on me to set the stage for the rest of your event, and start your event with laughter, much to think about, and make this event, one of the most memorable this audience have ever attended.

Jay Allen – Closing Speaker

As a closing keynote speaker, I work to incorporate the event theme.  Reference significant points  during the event and much more into this captivating close.

One of the main goals in a closing keynote, is to provide the audience with a revitalised “Call To Action” they take back with them and implement straight away.  Invite me to keynote if you want your event to end on a high, with everyone energised and driven to achieve YOUR objectives.

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Testimonials

Kate said…

Over the course of one masterclass, Jay has absolutely blown my mind. He has such a different way of thinking. I’ve taken away so much but am really going to take time to think about how to implement even one or two of the many golden nuggets he shared, which I know each and every one will make a huge different to me and my business.

Managing Director

Liam Fitzmorris said…

I’ve heard some speakers in my time, and Jay was up there with the best

In all my years attending workshops, webinars, conferences and the likes, I can count on one hand the amount of speakers I’ve hard that have captivated an entire audience from start to finish. That takes some doing, and Jay did it seamlessly.

Events Director

Martyn Weller said…

Jay’s unique presentations draw on his military experience and relate them back to the business situations we all face daily with exceptional clarity and a strong motivational call to action.

Area Manager, Cultural Brands Ltd

George Anderson said…

Jay is a gifted speaker and presenter whom I have had the pleasure to hear on several occasions, and I can recommend him with confidence.

Chairman, WPA Healthcare

Stuart Johnson said…

I have worked with Jay many times over the past 3 years. In all my dealings with him, his commitment, enthusiasm, understanding of requirement, delivery and support have been first class. I would have no hesitation in recommending him to speak at any event, and wish him every continued success

ActionCOACH International
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