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Motivational and International Keynote Speaker Jay Allen

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You are here: Home / FAQs / What is a Keynote Speech?

What is a Keynote Speech?

1st January 2019 By Jay Allen Leave a Comment

According to Wikipedia, a keynote in public speaking is a talk that establishes the main underlying theme.

In corporate or commercial settings, greater importance is attached to the delivery of a keynote speech or keynote address because the keynote establishes the framework for the training that follows.

Duration

Most keynote addresses are 45 minutes to 90 minutes long (although there is no rule limiting it to a certain duration). In a relatively short period of time, the keynote speaker has to establish rapport, educate, entertain the audience, and leave them wanting more.

A keynote is also meant to inspire the attendees to want to be at the event and stay there from start to finish. It should also give them a “Call to Action” to want to learn, interact, and bring home tools from the event that can improve sales, overcome negativity, or help them do their everyday duties better.

Depth

The keynote speaker must know their subject inside and out, and be able to offer insights or possible actions that are easy to understand and hard to forget. This is often accomplished with humour, personal stories, or unusual accomplishments.

Most attendees are looking for a “black belt” in a subject from the keynote speaker, someone that’s been there and done it, rather than simply read up and recited it!  They should be able to incorporate your event theme, terminology and have a working knowledge of the work they perform and the challenges and obstacles they face.

Jay Allen – Opening Keynote

As your opening keynote, I take the time to research the audience.  That I am relevant, fun, and energising. That energy is then carried on by the other participants throughout the rest of the conference.

From the moment I enter stage, I get the audience engaged, they are ready to hear my message and any message to follow. I emotionally charge the audience on the premise: “They will not remember what you did or said, they remember how you make them feel.”

You can count on me to set the stage for the rest of your event, and start your event with laughter, much to think about, and make this event, one of the most memorable this audience have ever attended.

Jay Allen – Closing Speaker

As a closing keynote speaker, I work to incorporate the event theme.  Reference significant points  during the event and much more into this captivating close.

One of the main goals in a closing keynote, is to provide the audience with a revitalised “Call To Action” they take back with them and implement straight away.  Invite me to keynote if you want your event to end on a high, with everyone energised and driven to achieve YOUR objectives.

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What is a Keynote Speech?

According to Wikipedia, a keynote in public speaking is a talk that establishes the main underlying theme.

In corporate or commercial settings, greater importance is attached to the delivery of a keynote speech or keynote address because the keynote establishes the framework for the training that follows.

Duration

Most keynote addresses are 45 minutes to 90 minutes long (although there is no rule limiting it to a certain duration). In a relatively short period of time, the keynote speaker has to establish rapport, educate, entertain the audience, and leave them wanting more.

A keynote is also meant to inspire the attendees to want to be at the event and stay there from start to finish. It should also give them a “Call to Action” to want to learn, interact, and bring home tools from the event that can improve sales, overcome negativity, or help them do their everyday duties better.

Depth

The keynote speaker must know their subject inside and out, and be able to offer insights or possible actions that are easy to understand and hard to forget. This is often accomplished with humour, personal stories, or unusual accomplishments.

Most attendees are looking for a “black belt” in a subject from the keynote speaker, someone that’s been there and done it, rather than simply read up and recited it!  They should be able to incorporate your event theme, terminology and have a working knowledge of the work they perform and the challenges and obstacles they face.

Jay Allen – Opening Keynote

As your opening keynote, I take the time to research the audience.  That I am relevant, fun, and energising. That energy is then carried on by the other participants throughout the rest of the conference.

From the moment I enter stage, I get the audience engaged, they are ready to hear my message and any message to follow. I emotionally charge the audience on the premise: “They will not remember what you did or said, they remember how you make them feel.”

You can count on me to set the stage for the rest of your event, and start your event with laughter, much to think about, and make this event, one of the most memorable this audience have ever attended.

Jay Allen – Closing Speaker

As a closing keynote speaker, I work to incorporate the event theme.  Reference significant points  during the event and much more into this captivating close.

One of the main goals in a closing keynote, is to provide the audience with a revitalised “Call To Action” they take back with them and implement straight away.  Invite me to keynote if you want your event to end on a high, with everyone energised and driven to achieve YOUR objectives.

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a

I’ve just been tasked with finding a speaker, I’ve never done this before, what should I do?

OK, first—relax.

First determine your event audience, budget, date, and location. Only then will it be time to start researching speakers, either directly or through a speaker bureau, but either way, they will guide you through the process.

As a professional keynote speaker, our mission is to ensure your conference leaves the RIGHT lasting impression, and you the hero, by providing world-class resources and exceptional service (with some fun thrown in along the way).

Have you yet downloaded my Guide to planning a Successful Event?  It’s free, there’s no hidden agenda, simply a desire to ensure you’ve got everything covered.

You might also wish to book a call?

Again, NO hidden agenda, on more occasions than not, I’ll recommend at least 3-4 other speakers to every enquiry, based on my extensive knowledge of the speaker industry and the many speakers within it.

During the call I’ll help you to identify your exact needs. Only then can I help you find not only the right speaker on any given subject…but the best speaker for the event for your audience.

Selecting a speaker is a daunting process and choosing the right person from the thousands who claim to be amazing can seem impossible. Clearly knowledge and understanding of who’s who is key.

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Testimonials

Kimberley Marlor said…

Jay delivered an amazing keynote speech at the Chartered Institute of Management Accountants conference. The whole room listened to a awe inspiring but very humble account which chartered his journey from “Battlefield to Boardroom”. It was a very engaging presentation, humorous but very thought provoking with lots of great nuggets of information on why focus, drive, planning is important, but also the need to continually survey your surrounding and watch out for those curved balls, catch them, learn from them and move on.

CIMA

Emma Smailes said…

I have had the pleasure of hearing Jay Allen as keynote speaker and presenter on a number of occasions and subsequently booked him to speak at several Regional events & 2 National Events (National Annual Conference 2013 & 2015). Whilst each event has had a very different audience, both in regard to size and profession; attendees at all events have reported to find him ‘both highly informative and utterly inspirational’. Jay is great fun and very easy to work with and a great contact to have!

FSB Regional Event Coordinator

J.Callum said…

I recently attended one of Jay’s highly interactive masterclasses, and was literally blown away with the emotion, connectivity and openness from Jay. I’ve seen many speakers, but non quite as open and honest about their own lives to demonstrate the transformation which unfolds. My colleagues and I really enjoyed the day, got far more than we had envisaged, and are now busy working on applying our learnings for the greater benefit of all.

Norton Enterprise

Debbie Creamer said…

Jay Allen has me in tears, and he had hardly begun

I only wish I’d met and listened to Jay 20 years ago.  Within minutes of walking onto stage I knew he had been sent to speak to me!  Every word he said resonated SO much with me right now, I was in tears as I realised all the errors I’ve been making within my business! He even stopped and offered me his handkerchief. By the end of the presentation he received an ovation, as EVERYONE in the auditorium recognised how much he had borne his soul as he shared his own harrowing journey to show us how silver linings are in the centre of every grey cloud. – Thank you, thank you, thank you.

Managing Director

D.Torrington said…

Jay recently spoke at an event I hosted as part of Global Entrepreneurship Week. His speech immediately captured the audience, as he carefully guided them on a journey of self discovery. It was truly an amazing presentation, filled with emotion, enthusiasm and MANY easy to use ‘take aways’ for us to implement. He gave an ‘above and beyond presentation from start to finish and the effect he had on everyone present was almost hypnotic, enabling people to realise their own goals, current hurdles and most importantly how to smash through them to achieve.

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